blog

SEO vs. SEM

Dec 8

Search engine optimization (SEO) is a helpful tool used to direct searches to your website. SEO is a major benefit afforded by online video. Online video can be used to drive sales on-site. There are myriad ways to approach online video, like search engine marketing (SEM) or other forms of online marketing used to promote websites. Let us review your website’s pages, include key words, and submit them to gain optimal performance! Whether you are hoping to optimize an existing website or looking to drive your website to new markets, we can provide the right search engine performance for you. Watch your website’s viewership increase and your customer outreach grow.

Converting Leads to Clients

Dec 5

Useful tools to help you engage potential customers

1. Shared content: Shared content validates your expertise and showcases your talents. Publish your content on your social media sites. Seek social media marketing tips to create a base of followers who will appreciate your content.
2. E-commerce package: Pay per click is a great way to generate leads and increase website traffic. PPCs direct prospective customers to the correct landing pages and instantly track clicks – generating more leads. With PPCs and landing pages your leads will surely seek out your business and become clients.
3. Outreach emails: Don’t be afraid to communicate with your leads and potential customers. Advertise your promotions, describe your business in detail, link to a banner ad on your website, and be creative to reach your target audience!

Converting clients to leads can be tricky, but the process is less daunting when you use the right tools for the job.

How to make your trade show experience successful

Sep 30

IGot2Know and Oscar Einzig are here to help with all your video services, digital marketing, and professional photography needs. A professional marketing campaign can successfully showcase your products and advertise your business to make relating to your customers an attainable goal. We have a complete team of experienced developers and project managers to help you from start to finish. Our team will evaluate your project and recommend the best approach for you.  We learn about your products and services, we understand your audience, then we develop an approach of design and functionality which will attract, intrigue, inform and have the user take specific action. Start creating a fan base with innovative marketing services today!

ALR Fundraiser Walk Successful

Sep 19

INDIANAPOLIS – The third annual Alliance for Lupus Research “Walk with Us to Cure Lupus,” research fundraising walk, held Sept. 10 in the IUPUI Michael Carroll Track & Soccer Stadium, was a success, according to organizer Sanjay Shukla.

Shukla said that approximately 300 people participated in this year’s run.

“All together, with food sales, run fees and donations; because a lot of the participants donate more than their registration fees, we raised close to $38,000,” Shukla said.
He thanked everyone who participated and noted that the amount raised is right at the alliance team’s objective, to sustain and keep the fund replenished for the next year.

Use Video as an Internet Marketing Strategy

Aug 30

OK I admit, I remember the days before we had the internet. Marketing seemed so much easier. But it’s time to live in today’s reality. Armed with a bevy of knowledge, information, and facts, I recommend you start asking yourself the following questions:
Q: Do you have an engaging user friendly website?
Q: Will your website infrastructure get along with all the web crawlers for purposes of search algorithms?
Q: Are you engaging your visitors and helping them to take action?
Q: Can you demonstrate ROI on your marketing dollars?
Let’s use video facts to answer these questions:
A: In any given month, an estimated 131 million Americans watch online videos.
A: Online training is 78% more effective with video.
A: 41% take action following the viewing of a video.
A: Increase open rate of emails by 50% with video.
With facts like these, it is easy to see how video can positively affect your Internet marketing strategy. Get the competitive advantage by adding video to your web page today!

August Corporate Newsletter

Aug 23

August Newsletter: social media, landing pages, discounts and more!
Newsletter

Reduce, Reuse…Recycle Recycle Recycle!

Jul 28

Hey all you Megachip followers! The high for today’s temperature is 100 degrees! Can you believe it? What are you doing to help protect our planet? At Megachip Technologies, our recycling efforts are in full swing! From paper to plastic to aluminum, we are doing our best to preserve the world around us. But that isn’t enough! We need your help too! Here are some fun recycling facts to get you in the recycling mood!

Paper: “Recycled paper produces 73% less air pollution than if it was made from raw materials.”
Plastic: “Recycling plastic saves twice as much energy than incinerating it.”
Aluminum: “A used aluminum can is recycled and back on the grocery shelf as a new can, in as little as 60 days.”
More information can be found at: http://recyclingfacts.org/

Megachip Tech is collecting pop tabs for upcoming community drives! Stop by our offices to donate!

July Newsletter

Jul 20

July Newsletter: Videos, Fundraising & Software Updates – http://eepurl.com/eQ1lM

Wednesday Release of New Apple Products

Jul 19

The Mac OS X Lion and new MacBook Air are said to be released this Wednesday, July 19. With new products, enhanced technology and heightened popularity play a big part in the making process. How well do you think these new Apple products will do on the market? Find more at http://mashable.com/2011/07/19/mac-os-x-lion-new-macbook-air/

POP TAB DROP

Jul 13

Hey Megachip followers! Summer is in full swing and people are out and about. Have you thought about what you can do to help your community this summer? At Megachip, we are trying to sustain the Greater Indianapolis community one step at a time.

This month, Megachip Technologies will be collecting pop tabs for the Ronald McDonald House of Indiana. Pop tabs are recycled and the proceeds go to families in need of support at the Ronald McDonald House. This pop tab drive lasts up to August 5, 2011, at which time the Ronald McDonald House will host a pop tab party in Downtown Indianapolis! We want to bring the most pop tabs as possible, but we need your help!

This summer continues to be hot! Drink lots of pop and give us your pop tabs! Our drop off location is at our office. We would love to see you! For more information on the Ronald McDonald House of Indiana’s recycling program, visit http://www.rmh-indiana.org/How-You-Can-Help/Ways-to-Donate/Pop-Tabs.aspx